Reader Question: “I’ve created my course; I’m not worried about that part. But I’m really nervous about the delivery. I need some automations so this doesn’t become a huge time investment on my part. What should I start with?”
Read Time: 4 Minutes
I’m not sure if it’s the time of the year, or what, but I have been getting a LOT of questions about creating courses and how to set up the backend of them
… and I just have to say YESSSSS! I love this for all of you!
Courses are such an amazing way to build passive income while purposefully serving your audience with the information they need at a drastically reduced rate compared to done-for-you services.
I cannot wait to see the course you all create.
And 🤫 don’t tell anyone, but I may or may not, be creating a course of my own. (more on that to come)
You know I am all about helping you discover time freedom through your business and making your business work for you, not the other way around, which is why I have so much love for online courses.
So let, me shed a little light on the top 5 automations that I recommend every course creator have before launching! These 5 automations alone will save you soooo much time and money – not to mention, headaches.
5 AUTOMATIONS EVERY COURSE CREATOR NEEDS
Weekly High Five
1
Welcome Sequence
Once your students have purchased your course; they will undoubtedly have more questions. I recommend you ease them into the course with at least a 5-day email sequence. Each day should focus on a specific area of information they need to know.
2
Student Retention
Listen. The hard truth about courses is you won’t have a 100% retention rate, and a few people are going to forget to make that payment. Nip it in the bud and write that email sequence now to steer them back on track. This takes all of the awkwardness out of the conversation.
3
Testimonial Collection
You don’t just want testimonials at the end of a course. You want data to build incredible testimonials throughout the time your students are in the course. This way, you can celebrate their wins with them and not have a mad dash to update your sales funnel right before your next launch.
4
Sales Funnel
Have this bad boy ready to roll! That way, you can sleep, eat, and shower without a care in the world. It’ll rake in sales for you. Don’t forget to include how you will lead them into the funnel, though. It is useless unless you get eyes on it.
5
Bonus Delivery
If you promised them bonuses, you better deliver! Whether they are included in the same platform as the course, mailed to the student directly, or delivered by a third party. You need an automation that will help you collect all necessary information and deliver the bonus seamlessly, without them feeling like you may have forgotten them.
If you are considering creating the next amazing course, please, oh please, make sure you have these automations in place. I cannot even express how quickly they will pay for themselves – in both time and money – 5x over.
Got a question you need answered? Got a glitch in your systems? A lackluster client experience? Don’t know which online tool is right for you?
Or just want to chat a bit? Then, simply fill out the form above — and ask away! I will be sure to answer your questions in one of our upcoming Wake-Up Wednesdays!
